Our Values

Aspire guides how we think, how we act, and what we value at Masterpet. Our values underpin the way we conduct our business, and we exemplify them in all our dealings, to bring the best possible care to the pets of Australasia.  

Obsessing About Our Customers

Without our customers, we wouldn’t be where we are today. Our number one priority is to surprise them, delight them and never let them down. We are obsessed with hearing their concerns and addressing their every need.

Doing What's Right

Our hard-earned reputation has been built over half a century of caring for others, giving back and being mindful of our impact on the world. We cherish the trust that our people and our customers place in us. 

Taking Care of Each Other icon - Fist pump

Taking Care of Each Other

We respect our people and want each and every one to achieve their full potential. We embrace our differences and use them to our advantage. We prioritise human connection because we believe greatness will only be achieved by working together.

Courageously Speaking Up and Stepping Up

We want our people to bring their passion to work and feel comfortable to be their best selves every day. We respect everyone's voice and expect words to lead to action and excellence in execution.

Always Searching For Innovation

We’re always curious, humble enough to learn and taking action to improve. Innovation can stem from our insights, our instincts and deep knowledge of our categories, and we make it our business to make it happen here and now. 

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